Industry Influencers: Dropping the Sales Pitch and Focusing on Education

Editor’s Note: The Industry Influencers series analyzes the industry’s most effective marketing efforts and shares experts’ actionable insights. Javier Vidana is a REALTOR® with My Home Group Real Estate in Arizona—but he likes to be called a real estate content creator. He’s rebranded himself away from the traditional real estate agent, moving closer to a YouTube influencer […]